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The YouTube-Evenbrite deal covers thousands of artists who have YouTube Official Artist Channels. According to YouTube, more than 1 billion people per month come to the video platform to listen to music and discover new artists.
Recently, YouTube Added letting musicians automatically list live performances and sell tickets for the U.S. venues and festivals that use Eventbrite as their ticketing partner.
Starting Thursday (Oct. 18), users watching videos on YouTube Official Artist Channels will see (where applicable) an Eventbrite-fed “On Tour” section below the video listing live music performances throughout the U.S. The listings include a prominent “Tickets” button, which will let fans purchase tickets directly from Eventbrite.